I came across this video today, and it got me thinking about the role of language in drawing mental maps. For those who don't want to bother watching it, the gist of the video is that the words we use to describe colors may, in fact, alter the way in which we perceive color. In the video, some African tribesmen are shown a circle of colored squares and asked to choose the one different from the others. In the first test, the squares are all green (in fact, almost indistinguishable shades of green), and though westerners have a hard time figuring out the odd one, the Himba get it easily. However, they... (read 382 more words →)
Joel Spolsky